SERENDIPIT Consulting was started, in 2008, by the female power duo of Alexis Krisay and Melissa DiGianfilippo. Since being hired in 2014, I’ve wanted nothing more than to help leave my mark on SERENDIPiT. In late 2017 I did just that, by rebranding the entire agency.
What started off as a fun reimagining passionate project, was soon green-lit by the agency owners to rebrand the agency before its 10 year anniversary mark.
After over 20 years in the military, my brother was able to retire and was looking for the next chapter of his life. When he threw out the idea of possibly opening up a food truck, of course I jumped at the opportunity to help his vision become reality. Upon his wife’s military retirement, they plan on opening up a small stand to start out with.
“El Barrio” means the neighborhood, for the bilingually impaired.
An internal contest was held, within SERENDIPiT Consulting, to rebrand a potential client that we would like to work with. Wanting to help make Flagstaff, AZ a year round destination, I rebranded the city with the promise for new memories, adventures, and relaxation.
A summer campaign for 1 of 13 properties nationwide under Campus Living Village’s network of student housing properties. Designed for SERENDIPit Consulting.
A wide variety of client logos I've created
Passion projects I've created to thank my employer for expensing my professional development to my favorite conference, Design Camp. What started as a simple gesture of appreciation, has turned into a fun yearly tradition.
In August 2016, Modern Acupuncture - the world’s first acupuncture franchise - was being founded. One month later, Modern Acupuncture named Serendipit as its agency of record to help with brand development, franchise and consumer marketing, public relations and more.
After 2 years, CEO Matt Hale felt it was time for a brand refresh. We wanted to face the stigma of acupuncture and needles head on, and felt a new look along with a new campaign was the best way to get the message out.
Logo and collateral work for the preschool, Little Big Minds, Bubble Run 2018 5k.
An ongoing self-initiated project where I explore thoughts, likes, and anything I find interesting throughout the day. Once I start, I have until midnight to finish the sketch. A great exercise for me to explore illustration techniques.
Always fun knocking out a poster. These are just a few I’ve done for my daughter, and some for myself.
What are you made of? DNA Trainer is an online trainer ready to help you find out. A team made up of former body builders, personal trainers, and dietitians, have constructed an online training tool to help get you in the best shape of your life.
Imagine the possibilities. A place for children to bring their imagination to life. Ladders, slides, ball-pits, outer space? When I played as a child, I always imagined exploring the infinite possibilities of the galaxy.
Play Nookz was a children's play place concept that, unfortunately, never got passed logo concepts. This is my vision of what could have been.
An explorational dream wheel, drawing influences from the lyrics of Coldplay's “A Head Full of Dreams” Album. This was a project I created for Coldplay's Design A T-Shirt Contest.
The .com (dotcom) domain is easily recognizable with the internet. Vox derived from the latin word for vocal or voice.
DOTVOX delivers a fully managed, flexible communications service that allows IT to innovate and focus on high value projects since they don’t have to allocate resources to manage their phone system. People across all parts of a business are using mobile devices whether they are working from home, temporarily out of the office, at a customer site, or even when they are in the office.
Hike the trails, climb the mountains, chase the sunset, follow the stars, get in touch with nature. Adventure and memories are made in the Northern Woods.
A mock-up of food props for the Children's Museum of Southern Minnesota's market area. This design was in partnership with designers: Jasmine Graper (Fruit); Khurram Mohammad (Grains); Jennifer Gnerer (Meat); Meghan McDermott (Dairy).
A proposal to rebrand the Minnesota State University Department of Art. Taking a personal approach by engaging the reader to Be Inspired or Be Passionate the student can picture themselves being a part of a vibrant and collective community.
A 56 page magazine spread dedicated to one of the most influential designers of our generation, Paul Rand. This spread chronicles his early life and career to some of his very last works.
The cover art glyphs are an interpretation of the album name, Discovery. They are meant to invoke the feeling of euphoria that overcomes the body when something new presents itself.
